InPost continues its offensive on the international markets
Cracow, December 9, 2011
InPost continues its offensive on the international markets!
easyPack by InPost in Lithuania
InPost, provider and operator of easyPack by InPost, active on 7 international markets, expands its influence in Central and Eastern Europe. As part of the second-stage contract with Eesti Post, concluded in February 2011, InPost enters the Lithuanian market with innovative solutions that enable sending and receiving parcels with ease and convenience. Cooperation with the Estonian public post includes design, production, delivery and installation of 35 easyPack by InPost machines. The first machines will be installed in Lithuania as early as at the beginning of 2012.
The cooperation with Eesti Post marked the beginning of InPost’s international offensive. First stage of the contract, implemented in the first half of 2011, included design, production, delivery and installation of 38 easyPack by InPost machines in Estonia. The contract also covered business technology partnership and advisory services and consulting regarding the commercial launch of the new service in Estonia. The first stage of the order value amounted to € 950 000.
Apart from Estonia, by the end of 2011 easyPack by InPost will be available in Russia, Spain, Cyprus, and Saudi Arabia. At the same time, InPost is preparing to launch up to 16 thousand easyPack by InPost machines throughout Europe within the next 4 years. The value of the project is estimated at € 350 million.
„We simply want to be a world market leader in terms of availability and range of the devices used for posting and collecting shipments. We believe that this dynamic and ambitious expansion will allow us to achieve a dominant position in the next 4 years”, declares Rafał Brzoska, CEO of InPost.
InPost’s European offensive schedule assumes the launch of:
- 3500 machines in 2012
- 4500 machines in 2013
- 4500 machines in 2014
- 3500 machines in 2015
„Currently, only about 8% of Lithuanians do shopping online, compared to 13% of Estonians and 20% of Poles, so we estimate the potential of these markets to be very high. They haven’t reached their best growth period yet. In anticipation of this surge of growth we are taking the decision to introduce easyPack by InPost service to these countries as soon as possible. We assume that the popularity of e-shopping - both in Estonia and Lithuania - should increase continuously during the next 3-4 years by approximately 13-18%. However, we recognise that educating society in the field of completely new forms of sending and receiving shipments is difficult and time consuming. Therefore we consider the current entry to these markets to be a strategic decision. We foresee that at 'zero hour’, easyPack service will be the solution of first choice' for the residents of the countries where we implement this revolutionary solution”, said Mr. Brzoska.
InPost’s estimated revenues from international projects may amount to approximately EURO 20-40m. a year by 2013.
easyPack by InPost international expansion
LITHUANIA - December 2011
- Production, delivery and installation of 35 easyPack machines in Lithuania as part of the second-stage contract with Eesti Post
SAUDI ARABIA – October 2011
- The first non-European company’s contract – with Saudi Post including production, delivery, and installation of easyPack by InPost machines in Saudi Arabia
CYPR – September 2011
- the agreement with Cyprus public post – first easyPack machines will be installed in 2011
SPAIN – August 2011
- The agreement with a local courier company including design, production, delivery, and installation of several hundred easyPacks throughout Spain.
- The first stage will be completed by the end of 2011 and it is valued at EUR 0.5m, and the total value of the contract is estimated at EUR 8.5m.
- In 2012 it will be possible to send parcels to Spain via easyPack by InPost, as well as their collecting in Poland.
RUSSIA – July 2011
- The agreement concluded by InPost and iTech – the modern technologies fund, part of the QIWI Group; companies have decided on the creation of a special purpose company named QIWI Post, which task is to develop easyPack business in over 30 Russian cities.
- There is going to be about 440 easyPack’s machines in the Russian streets, eventually.
- QIWI Group will invest approximately $30 million in the project.
ESTONIA – February 2011
- The contract including designing, producing, delivery and installation of 38 easyPack by InPost machines for Eesti Post.
- The contract also covers business technology partnership and advisory services and consulting regarding the commercial launch of the new service in Estonia.
- The first stage of the order value amounts to € 950 000.
More info at: easyPack24.eu.